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Mobile in 2016 - Ad Age

Top Contributor
# 1
Top Contributor

I was finally getting around to reading AdvertisingAge - The mobile stats were so interesting.  Over $40 billion and 53% of ad spend is going to mobile. 

 

I doubted these numbers, so i decided to check it out in my own Partners Portal data (now that it's back).  Mine was 46%.  I was pretty impressed that it was close to 50%.  Where is yours?

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Mobile in 2016 - Ad Age

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# 2
Explorer ✭ ✭ ☆

hi 

 

where did you get all the data from? i would like to confirm as well.

 

Regards, 

 

Zaby

 

Mobile in 2016 - Ad Age

Top Contributor
# 3
Top Contributor

I looked in the partners portal under "Partners Status" --> "Adwords."  It will show you your total spend, and then spend by categories.