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AdWords tip of the week: RLSA setup and best practices video series

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Top Contributor
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I find that remarketing lists for search ads (RLSA) is one of those features that not enough advertisers explore. Many will try standard remarketing for the display network and usually find good results; they might not even consider trying RLSA however. If you feel like you fit into this category, then I have just the resource for you.

The AdWords YouTube channel has published a mini series of four videos to help us understand how to setup RLSA and also to get the most out of it using best practices. I strongly recommend checking these videos out as RLSA can help you to put customized ads in front of highly qualified customers who have already shown an interest in what you’re offering.

 

Here's the first video in the four part series:

 



Continue the series here: https://goo.gl/s6R0bs


ScottyD, AdWords Top Contributor
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Re: AdWords tip of the week: RLSA setup and best practices video series

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All 4 of those RLSA clips are very informative and highly entertaining Smiley Happy


Julia Muller,
AdWords Top Contributor | Community Profile | Twitter | Philly Marketing Labs
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