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No conversions and leads for the past one week

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello Team,

 

We would like to let you know that we didn't get any calls or mail conversion for the past two weeks.

 

According to the Adwords express statistics, we can see there are views, clicks and calls. But we didn't receive any phone calls or email conversions according to the report.

 

We don't know where we are lagging. Anybody guide me on how to resolve this issue and let me know the techniques on how to improve the campaign to bring more conversions and leads to our business.

 

Thanks in advance!

1 Expert replyverified_user

No conversions and leads for the past one week

Visitor ✭ ✭ ✭
# 2
Visitor ✭ ✭ ✭

Anybody help me out please...

No conversions and leads for the past one week

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

Hi,

 

Well why don't you run ads on Adwords. I think that will give you more benefits and you can target you specific niche too. So it gives you more flexibility over express. Let me know if you need some help in getting started with adwords.

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Accepted by James_Clemens (Top Contributor)
3w

No conversions and leads for the past one week

Rising Star
# 4
Rising Star

If you have a phone tree or answering system, this can throw the call data off - a hang-up will be counted as "answered" even if it is an automated attendant.  

Are you in a country that supports verified calls?  Review https://support.google.com/adwords/express/answer/1693536 for more information to give you better insights into your paid call traffic.

Do you have any analytics (especially Google Analytics) running on your site and connected to AdWords Express?  I see a lot of instances where mobile users hit a poorly-performing site and leave before they interact (a "bounce).  Try testing your landing page here: https://search.google.com/test/mobile-friendly

 

Finally, you should have a website landing page optimized for your ad.  While the instructions at https://support.google.com/adwords/answer/6238826 are discussing AdWords, not AdWords Express, the section "Make sure you have the right landing page" is just as applicable to you as it is major AdWords advertisers.

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