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How To Turn A Cooking website into a small business

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# 1
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    I was wondering if there is a direction to go down into turning a food/cooking website into a small business? I would like to get to the point where I am selling my own line of products.  

Re: How To Turn A Cooking website into a small business

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# 2
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Hi @Chris D


There are many directions you could go down here, though it's a bit hard to provide specific advice without a bit more information.


As a start, it might help to consider a few things - 


  • What is the current website and what are your products/services (i.e. what are you selling)?
  • What is your current website traffic or online/social media presence like? Does this need to be built up first?
  • What are your highest value products that you want to promote?


Then - 


  • What are your goals re 'turning it into a small business' - to sell more online, or to convert some of the existing traffic into a combination of online and bricks-and-mortar/physical sales? (i.e. are you planning on opening a physical shop?)
  • Who is your target market and what are the best ways to reach them?


The points here are not only important questions to consider as a starting point, but if you can provide answers to these, it should also help members of the community forum provide additional advice.


I hope this helps get the ball rolling.


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Accepted by topic author Chris D

How To Turn A Cooking website into a small business

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# 3
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I agree with Mark's response, you have you figure out your customer first and find out what kind of need you are filling. There are many ways you can monetize a cooking website or blog. Including, but not limited to, affiliate links, sponsorships, products, membership community, video views on YouTube, and so on. Smiley Happy 
Best of luck!