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my own keywords?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello there,

I have used adwords 5-6 years ago, and as I can see a lot of things are changed.


Google have set those keywords automatically I can't see any option to add my own keywords?
Those keywords are global and they are not helping me with reaching more costumers.




I would like to add keywords like:
hairdresser eindhoven

haircut eindhoven





1 Expert replyverified_user

my own keywords?

Top Contributor
# 2
Top Contributor

Hi @Glamour S,


Yes, a lot of things have changed in the past 5 to 6 years with AdWords. There have been a tremendous amount of additions & upgrades in the past 12 months... so I can image things look a bit different to you.


For starters, you are using AdWords Express, which is a different product from AdWords. With AdWords Express you cannot add keywords, since keywords are not used. You add a business category and search phrases and the automated systems does everything else for you.  


Please take a look at these helpful resources:


Comparison of AdWords & AdWords Express

Adding Business Products & Services to AdWords Express

Search Phrases with AdWords Express

Send Feedback on Search Phrases


Once you have been able to read all of those, let us know if there are any questions we can answer. 


All the Best,




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