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what is the meaning of daily impressions in adwords?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

what is the meaning of daily impressions in adwords?

Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: what is the meaning of daily impressions in adwords?

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆

Hi Sushant,

Daily impressions indicate how often your ad has appeared on a search results page or website on the Google Network in day.

You can refer to Impressions for more information.

Hope this helps.
SJ

Re: what is the meaning of daily impressions in adwords?

Collaborator ✭ ✭ ✭
# 3
Collaborator ✭ ✭ ✭

Because it is unclear if impressions are counted even if the Ad does not reach the screen level enabling a user to click them, at least when you run a campaign in the Display Network it is advisable to use this feature :

 

http://www.google.com/ads/innovations/abovethefold.html