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some times my ads on second page, Why ?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Please help me to display my ads on top of all ads

1 Expert replyverified_user
Marked as Best Answer.
Accepted by Zee (Community Manager)
September 2015

Re: some times my ads on second page, Why ?

Top Contributor Alumni
# 2
Top Contributor Alumni

Getting their ads consistently to the top of page one of the search results is the goal of most advertisers.  In general, I'd say that the way to accomplish that is to optimize your campaign(s) until performance is above average for your industry.


I recommend checking the Articles section of the Community. There are a lot of good campaign optimization articles posted that you might find useful. 


If you have any specific questions, please go ahead and ask them!


Google AdWords Top Contributor

Re: some times my ads on second page, Why ?

Zee Community Manager
Community Manager
# 3
Zee Community Manager
Community Manager

Hi Chinna,


In some cases, your ad might not appear on the first page of search results. Here are some reasons why:


  • Other advertiser activity: There could be new competition on your keywords.
  • Search customer activity: The searches customers are performing might not match up exactly with your keywords.
  • Budget changes: If you’ve changed your budget recently and it’s been spent, your ad might not run.

If you wish to know what to do to improve your performance, please review this Help Center article.