Hi Every One,
I have quary, If i am using the three match type of the keywords into same adgroup (Broad, Exact And Phrase Match) Does it make any effect on my campaing perfomance & how the Google will find the which keywords match type will trgger mostaly and why?
Let Example :-
Flights to Manila
"Flights to manila"
[Flights To Manila]
Re: keywords optimization
I would suggest you to read this help center article explaining in detail how similar keywords are matched with the search terms: https://support.google.com/adwords/answer/2756257?hl=en
This would give you more insight on what type of keyword matching you should consider.