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i own a school but my ad isnt showing due to non specific keywords

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

How do i improve my rating swithout raising bid amount too much

1 Expert replyverified_user

Re: i own a school but my ad isnt showing due to non specific keywords

Top Contributor
# 2
Top Contributor
Hi Ashima,

Non specific keywords? Can you give some example? I ran campaign for promoting school. Please explain little more so that we can help you.

- Neha
Neha Gupta, AdWordsTop Contributor Follow Me: My Blog | Twitter | Google+ | LinkedIn
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Re: i own a school but my ad isnt showing due to non specific keywords

Visitor ✭ ✭ ✭
# 3
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You can get more specific keywords by using long tail keywords, 2 or 3 words like business school enrollment versus school. You can also change the match type from broad match to phrase match to get better results for longer words.

Re: i own a school but my ad isnt showing due to non specific keywords

Explorer ✭ ✭ ☆
# 4
Explorer ✭ ✭ ☆
Try To Use Keyword Planner ....