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callout extension

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭
Hi everyone,
I'm wondering if the keyword insertion works with the callout extension?

Thank you
2 Expert replyverified_user

Re: callout extension

Top Contributor
# 2
Top Contributor
Hi To,

No, you can't use the keyword insertion feature within your callout text.

Please refer the callout extension policy page - https://support.google.com/adwordspolicy/answer/6084196?hl=en

Deepak

Re: callout extension

Rising Star
# 3
Rising Star
Hi To,

Deepak is right on this. You cannot use DKI with Callout Extensions. You need to decide on the USP's you want to show in the form of Callout Extensions and add them to the adgroup or campaign.

Although, you did bring up a interesting idea here. It would be amazing if we could user DKI with CallOut Extensions and show the users exactly what they were looking for along with our ads and add to our Brand visibility.

Hope this helps.

Cheers!

Shashank
Cheers,
Shashank Singh, AdWords Rising Star |
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