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average bounce rate

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hey guys, it's my first time to write anything on forum

 

I'm trying to research and find out what's the average bounce rate on specifically on google adwards.

It seems it's impossible to find information about average bounce rate on google adwords.

 

We wonder if our bounce rate is fit into average or not.

 

Please help! hope I can hear from expert here soon.

 

 

 

 

Thanks 

1 Expert replyverified_user

Re: average bounce rate

Top Contributor
# 2
Top Contributor
Hi Jongho,

Welcome to the AdWords Community Smiley Happy

The bounce rate varies with Industry to industry and objective to objective.

If you sending traffic to the Lead form/Registration page, the bounce rate is high, but if sending traffic to the e-commerce portal, it would be less as compared to registration page.
Also there is no bench mark for Bounce Rate.
--Rakesh Kumar, AdWords Top Contributor , Twitter | Linkedin | Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’

Re: average bounce rate

Collaborator ✭ ✭ ✭
# 3
Collaborator ✭ ✭ ✭

Re: average bounce rate

Badged Google Partner
# 4
Badged Google Partner
What is the average bounce rate for your site? Is your cpc traffic better or worse than your total average?
Tom