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Youtube Video app-install optimization inquiry for Android.

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hey Guys, 


We have run two type of Youtube App-Install campaigns for three two weeks (Bid for CPI and Bid for CPV). The CPI of both campaigns gradually drops down by the time. But there is one thing we still feel quite strange that the CPI of the android app still remains much higher than the IOS campaigns. Do you guys have any good tips to optimize the Android campaign? Attached the screenshots of campaign details below. 


Also, would like to hear some good idea on the whole campaign optimization


Much Appreciation 


1 Expert replyverified_user

Youtube Video app-install optimization inquiry for Android.

Community Manager
# 2
Community Manager

Hi Zhengyi,


Thanks for reaching out to the AdWords Community.


We apologize for our delay in responding to your question. If you're still encountering the above mentioned issue, please let us know. We'd be more than happy to look into this right away.


Thanks again for your patience, we look forward to hearing back.