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Why the competition is higher than 1 in the keyword planner ??????????

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi All, please could somebody help me? In the keyword tool the competition was a value from 0-1, now the value is higher than1, why?

there is new calculating of competition?

 

thnaks for all answers

Irena

1 Expert replyverified_user

Re: Why the competition is higher than 1 in the keyword planner ??????

Top Contributor
# 2
Top Contributor
Hi Irena,

How long was it before you performed the search / review a second time?

ScottyD, AdWords Top Contributor
Was my response helpful? If yes, please mark it as the ‘Best Answer.’ Learn how here.

Re: Why the competition is higher than 1 in the keyword planner ??????

Participant ✭ ☆ ☆
# 3
Participant ✭ ☆ ☆

Hello Irena,

 

Do you mean the keyword Planner?

I do see values from 0-1 in the (old) keyword tool

 

When I switch to keyword Planner with the same keywords, I see values higher than 1.

I do not know why.

** I´am learning Adwords and find it very interesting.
** Ik ben Adwords aan het leren en vind het erg boeiend.

Re: Why the competition is higher than 1 in the keyword planner ??????

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

Hi Elja, yes you are right, I mean keyword planner, in keyword tool I see valoues 0-1, but in keyword planner higher from the same keywords, and I do not know why.

Re: Why the competition is higher than 1 in the keyword planner ??????

Participant ✭ ✭ ☆
# 5
Participant ✭ ✭ ☆
Guys i cant see the numbers in the keyword planner if you guys can help with some screen shot in older keyword tool if i go to to low medium or high it was giving some decimal number but here i see only medium high and low no number

Re: Why the competition is higher than 1 in the keyword planner ??????

Participant ✭ ☆ ☆
# 6
Participant ✭ ☆ ☆

Hello Irena,

 

I maybe have an explanation, but I am only guessing.

 

Facts :
1. In the keyword tool you standard target Desktop and laptop devices. You have some other choices in the keyword tool like All mobile devices, Wab devices and mobile devices with full internet

2. in the Keyword Planner the search is based on targeting All devices =
desktop and laptop computers, tablets, and mobile phones


Hypothesis:

 

Assumption : Mobile traffic and desktop/tablet traffic have each their own Competition ration number

 

Than it could be that the competition number in the keyword planner is : competition number laptop/tablets summed with competition number mobile devices.

** I´am learning Adwords and find it very interesting.
** Ik ben Adwords aan het leren en vind het erg boeiend.

Re: Why the competition is higher than 1 in the keyword planner ??????

Participant ✭ ☆ ☆
# 7
Participant ✭ ☆ ☆
I did try to find an indication for my hypothesis, but did not find it.
Try to compare different numbers.

Google always says that you cannot sum the different targeting and compare it with the whole. Numbers are to different to get any indication.
** I´am learning Adwords and find it very interesting.
** Ik ben Adwords aan het leren en vind het erg boeiend.

Re: Why the competition is higher than 1 in the keyword planner ??????

Participant ✭ ☆ ☆
# 8
Participant ✭ ☆ ☆

Hi Suman,

 

You get the competition number when you download the report.

 

Like this :

comptetition.jpg

 

** I´am learning Adwords and find it very interesting.
** Ik ben Adwords aan het leren en vind het erg boeiend.

Re: Why the competition is higher than 1 in the keyword planner ??????

Badged Google Partner
# 9
Badged Google Partner

We're seeing this in spreadsheet downloads from the Keyword Planner, too, with competition as high as 1.31.

Re: Why the competition is higher than 1 in the keyword planner ??????

Visitor ✭ ✭ ✭
# 10
Visitor ✭ ✭ ✭

So we know the competition results are now higher than 1, but we do not know the categories, mean low competiton is a value from 0 to ??????????, medium ?, high?.

 

I am so confused

Irena