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Why are my Portuguese keywords showing as low search volume?

[ Edited ]
Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

 

 

 

I am creating my first Portuguese language campaign, as I'm targeting specific countries.  The very common keywords I chose should have been eligable, however they state low search volume.  Is this because I wrote them in Portuguese and would translate just fine on the Portuguese version of Google?

Why are my Portuguese keywords showing as low search volume?

[ Edited ]
Participant ✭ ✭ ☆
# 2
Participant ✭ ✭ ☆

There are some keywords which just don't have that much search volume.  What is the size of the population in the area you're targeting. 

 

I have plenty of campaigns with keywords flagged as "low search volume", but they still work - they are just "long tail" search terms. 

 

Have you tried also running the same search terms in English?

 

Also make sure your match type(s) aren't too restrictive. 

 

hth