Why Doesn't Keyword Suggested Bid Match Max Bid?[ Edited ]
July 2014 - last edited July 2014
Google keyword planner listed a high volume keyword at a suggested bid of 7 cents. Once I saved the keyword into my account it said that I will have to pay $2.25 to get on the first page. The problem is that this keyword practically has no competition so I was hoping to get on the first page with the suggested bid.
My two questions are the following:
- Why do I have to pay $2.25 to get on the first page instead of the suggested bid of 7 cents?
- Even when I put the bid to $2.25 the keyword did not trigger my ad when I used Google’s preview tool. Why is this?
Note: The keyword has a very large monthly search volume and no competition. My quality score for the keyword is 6.
Re: Why Doesn't Keyword Suggested Bid Match Max Bid?
Here are two sample discussions in which we covered the topic. ( If you run a search on the community for "no competition first page bid" you'll find many more,)
- Below first page bid, but no other ads showing
- No ads on a google search = no competitio
n for this keyword?
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