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When will Google Adwords updating search lost (rank) and Q.S?

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# 1
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Hello community members.

do you know when will search lost IS(rank) updating in adwords account and when will q.S also updating?

 

As far as i know IS rank updating once in a day. Would like to know which time?

Quality score when will updating in account?

 

Let me know.

Re: When will Google Adwords updating search lost (rank) and Q.S?

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# 2
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Search Lost IS(Rank) is a network-specific impression share metrics. All impression share metrics are updated once per day. Impression share metrics for Search Network and Display Network campaigns are updated at approximately 1pm Pacific Time [GMT-8], while Shopping campaigns are updated at approximately 2pm Pacific Time [GMT-8]. As a result, the impression share data you see won’t reflect the current day, and it may not include the previous day's impression share as well (if you are running your report before 1pm). For example, impression share data for Monday won’t be available until after 1pm on Tuesday. For more info, check https://support.google.com/adwords/answer/2497703?hl=en

Quality Score: Read this article by Google:

>>..."when we add fresh keywords, initially, they’re awarded a historical Quality Score based on their previous performance on Google.com. And only once the keyword starts accruing statistics, the system then evaluates its Quality Score based on its recent performance. This doesn’t happen dynamically, but is a gradual process."

https://www.en.advertisercommunity.com/t5/Basics-for-New-Advertisers/Ingredients-of-the-Quality-Scor...

Re: When will Google Adwords updating search lost (rank) and Q.S?

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# 3
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Thanks for reply.

Is it possible to set bid rule for previous day. eg: like if monday search lost is >50% and Q.s >8 increase bid 2%. ?

Re: When will Google Adwords updating search lost (rank) and Q.S?

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# 4
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You can set bid rule using data from previous day for Search Lost IS, See the screenshot. But for quality score, it is not possible.

Re: When will Google Adwords updating search lost (rank) and Q.S?

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# 5
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Thanks ujjwal, can you proved screenshot let me check.

Re: When will Google Adwords updating search lost (rank) and Q.S?

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# 6
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Raj, I am unable to attach the screenshot. Some errors.

Go to Automate->Create Rule for AD Groups->Change AD Group default max cpc when-> (Requirements)->Impression Share->Search Lost IS

Hope it will help

Re: When will Google Adwords updating search lost (rank) and Q.S?

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# 7
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I am using Target CPA, if i create this rule, is it automate the bid adjustment?

Re: When will Google Adwords updating search lost (rank) and Q.S?

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# 8
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When a CPA bidding strategy is applied, AdWords controls the cost-per-click bids so trying to change these with Automated Rules won't work.

Re: When will Google Adwords updating search lost (rank) and Q.S?

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# 9
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Thanks for clarification. Smiley Happy