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What is difference between the CTR and Averge CTR?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I want to know the difference between the CTR and Average CTR, with a Example?

 

Thank you.

1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Santhosh R
October 2015

Re: What is difference between the CTR and Averge CTR?

Badged Google Partner
# 2
Badged Google Partner
Hello Santhosh,
CTR is the percent of Click/Impression and Average CTR = percent of Total Clicks/Total Impressions

Google defines CTR as:

CTR is the number of clicks your ad receives divided by the number of times your ad is shown. It's often used to help determine the effectiveness of an ad.

Example:If your ad receives 5 clicks and 1000 impressions, then its CTR is 0.5%.

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Santhosh R
October 2015

Re: What is difference between the CTR and Averge CTR?

Badged Google Partner
# 2
Badged Google Partner
Hello Santhosh,
CTR is the percent of Click/Impression and Average CTR = percent of Total Clicks/Total Impressions

Google defines CTR as:

CTR is the number of clicks your ad receives divided by the number of times your ad is shown. It's often used to help determine the effectiveness of an ad.

Example:If your ad receives 5 clicks and 1000 impressions, then its CTR is 0.5%.