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What are some automated rules or scripts that you cant live without?

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# 1
Follower ✭ ✭ ☆

Hi!

 

Just wanted to know if there are some scripts or automated rules that saved you a lot of time/money etc. Something that you often deploy in accounts and get results with.

 

I'm thinking about setting some rules for keywords that are converting,. So, if I know that I want to pay up to 20€/converted click, I would set a rule to raise bids on keywords that converted at 10€ or less and are not in top 3 positions. I would also set max cpc at 2€. Any advice on this?

 

I'm new to automated rules and scripts but I see a lot of potential there, although I know that they are powerful and that I need to do things with caution.

 

When it comes to a scripts, do you use them for bidding by hour of day, tracking QS, tracking Avg. pos. of most valuable keywords by day, etc.?

 

Thanks.

1 Expert replyverified_user
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Accepted by Nisal L (Rising Star)
September 2015

Re: What are some automated rules or scripts that you cant live withou

Rising Star
# 2
Rising Star
Hi Mate,

Yes personally I use scripts for different reports to bid management.

There are so many script libraries available. You can start with below two and test few and see how its going to suit your requirements.

https://developers.google.com/adwords/scripts/docs/solutions/
http://www.freeadwordsscripts.com/

Re: What are some automated rules or scripts that you cant live withou

Follower ✭ ✭ ☆
# 3
Follower ✭ ✭ ☆
Hi Nisal,

thanks for your answer. Smiley Happy

I will take a look and see which ones suits me best.