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The Big Ads

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Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

 

HI everybody,

Today, when i search keywords on google. I see the BIG ads text.

What can i do it?

 you can see image of link:

https://lh4.googleusercontent.com/-ruwyFnsxoQo/Vw9uwrTtimI/AAAAAAAAADQ/l789QxbBvKAdi9BlMSqQKmUtjlNd3...

 

1 Expert replyverified_user
Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
April 2016

Re: The Big Ads

Top Contributor
# 2
Top Contributor

Hi @Nguyễn

 

Those ads are big because they use Ad Extensions. Lets take the 3rd ad in your screenshot as an example.

The top line '2016's cheap web hosting' is the headline

The 2nd line - 'host... free!' is the Description line 1 & 2

The Next line is callout extensions

The next 2 lines are Dynamic structured snippets.

 

Similarly, the 1st ad in your screenshot has sitelink Extensions as its last line.

 

Here's a link to read more about these extensions:

https://support.google.com/adwords/answer/2375499?hl=en

 

You should try and use extensions whenever you can in your ads since they build more relevance to your users and also help increase the CTR and therefore the Quality Score of your ads.

 

Hope this helps!

Cheers,
Shweta

AdWords Top Contributor
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