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Splittesting Callouts

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi guys, 

 

I am currently struggling to properly splittest callouts. Unfortunately only 4 of the 20 callouts I like to test get any traffic at all. Is there any way to do a decent splittest with these callouts? 

 

Cheers, Markus

1 Expert replyverified_user
Marked as Best Answer.
Solution
Accepted by topic author Markus S
September 2015

Re: Splittesting Callouts

Top Contributor
# 2
Top Contributor

Hi @Markus S

This is a nice question;
Currently ad extensions cannot be tested with AdWords campaign experiments; So, I am not aware of a statistical testing that will let you test call-outs, and reach a conclusion about call-outs performances which is statistically  significant

 

Read more:

About Campaign Experiments

https://support.google.com/adwords/answer/2385204?hl=en

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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