Split Google Play conversions from SEM conversion on Adwords
Google recently introduced search ads for Google Play, this is auto-enabled when you create a App Install campaign. Although we still cannot choose either to show or not in Google play, neither set a different bid, can we see how many conversions (installs) where originated from Google Play?
Re: Split Google Play conversions from SEM conversion on Adwords
I faced the same issue in my last campaign. As this feature is still in beta (i believe), the bifurcation of stats in the campaign for Google Play and Google search wont be possible as of now! However, in the future they might introduce this.