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Some automated rule tips to improve your campaign Result

Explorer ✭ ✭ ☆
# 1
Explorer ✭ ✭ ☆

Hi There,

 

Here are some tips to improve your campaign result

 

1. Pause keywords when,

 Time period > 30 days

Impression  > 200 and CTR < 1%

 

2. Pause Ads when,

 Time period > 30 days

Impression  > 200 and CTR < 1%

 

3. Raise Max CPC to first page when

Time period > 30 days

Avg. Position  > 1.8 and QS (quality Score) < 4

 

Thanks

-Vicky

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by Karl (Explorer ✭ ✭ ☆)
September 2015

Re: Some automated rule tips to improve your campaign Result

Rising Star
# 4
Rising Star

Hi, Vicky - 

 

Those are interesting tips and thank you for posting them.

 

However, I'd like to caution everyone who reads this thread that there are very few "one size fits all" solutions in AdWords. These suggestions, like all account optimization suggestions, should be considered from the perspective of your own accout and your own goals.

 

 


Theresa
Google AdWords Top Contributor
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View solution in original post

Re: Some automated rule tips to improve your campaign Result

Participant ✭ ✭ ☆
# 2
Participant ✭ ✭ ☆

Hey Vicky,

 

Liked your tips, 

 

Here is a link to other common ways to use automated rules suggested by Google

 

Cheers,

Asaf

Re: Some automated rule tips to improve your campaign Result

Explorer ✭ ✭ ☆
# 3
Explorer ✭ ✭ ☆

Hi Asaf,

 

Thanks

 

Cheers Smiley Wink

-Vicky

 

Marked as Best Answer.
Solution
Accepted by Karl (Explorer ✭ ✭ ☆)
September 2015

Re: Some automated rule tips to improve your campaign Result

Rising Star
# 4
Rising Star

Hi, Vicky - 

 

Those are interesting tips and thank you for posting them.

 

However, I'd like to caution everyone who reads this thread that there are very few "one size fits all" solutions in AdWords. These suggestions, like all account optimization suggestions, should be considered from the perspective of your own accout and your own goals.

 

 


Theresa
Google AdWords Top Contributor
*~*~*~*~*~*~*~*