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Sitelinks best practice

Follower ✭ ☆ ☆
# 1
Follower ✭ ☆ ☆

How many sitelinks should be implemented in order to get best result - also optimization wise. 10? any best practices?

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Marked as Best Answer.
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Accepted by Zee (Community Manager)
September 2015

Re: Sitelinks best practice

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# 5
Participant ✭ ✭ ☆

Hey semnews,

 

I think that this official Inside AdWords Post answers your question:

 

"Our systems automatically determine which sitelinks perform best and show them more frequently. So adding more than the minimum number of suggested sitelinks can boost your performance."

 

 

Good Luck Smiley Happy,

 

Asaf

View solution in original post

Re: Sitelinks best practice

Collaborator ✭ ☆ ☆
# 2
Collaborator ✭ ☆ ☆

Hi

It depends on campaign and how many relevant sitelinks you have for perticular campaign on your website. For a very relevant campaign I normally submit 6 sitelinks as I believe thats the most adwords shows. But for not so relevant campaigns I would rather have only 3 or 4 site links. There is no point in having sitelinks just for the sake of having they also have to make sense. Ofcource any way unless they make sense they wont even show up haha

Hope that helps

Regards

Nik

 

Regards, Nik
LinkedIn  |   @nikhilparachure | My Blog

Re: Sitelinks best practice

Follower ✭ ☆ ☆
# 3
Follower ✭ ☆ ☆

Thansk for your reply. I do have a client who has around 75% of all clicks on sitelinks since his ad is ranking in top position. This number is massive and shows how important sitelinsk are...! Is this a figure you guys can prove?

Re: Sitelinks best practice

Collaborator ✭ ☆ ☆
# 4
Collaborator ✭ ☆ ☆

Ohh thats amazing number Smiley Happy I think in this case if you have 10 relevant pages you should go for it and submit all 10 site links and keep tracking the clicks and conversions

 

Regards, Nik
LinkedIn  |   @nikhilparachure | My Blog
Marked as Best Answer.
Solution
Accepted by Zee (Community Manager)
September 2015

Re: Sitelinks best practice

Participant ✭ ✭ ☆
# 5
Participant ✭ ✭ ☆

Hey semnews,

 

I think that this official Inside AdWords Post answers your question:

 

"Our systems automatically determine which sitelinks perform best and show them more frequently. So adding more than the minimum number of suggested sitelinks can boost your performance."

 

 

Good Luck Smiley Happy,

 

Asaf