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Same keywords with different match type in Single Adgroup or Campaign

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

HI 

I am going to create a campaigns , i want to use same keyword in different match type 

like 

broad modified 

phrase match

exact match 

 

what you will suggest me to do  I , I want to get more relevant clicks and more conversion with small budget. 

 

 

 

Re: Same keywords with different match type in Single Adgroup or Campa

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆

Hi Raj,

 

You can use all the match types in the same ad group. However, i would suggest having different ad groups for these match types with respective negative keywords ensuring the right match type keyword triggers the right query. 

 

If you have a small budget then suggest starting off with Exact and phrase keywords as they will get you the maximum relevant traffic. Also, write relevant ad copies that direct to the right landing page.

 

Hope this helps.

 

Regards

Rohit Khanna