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Review Extension vs No Review Extension Comparison

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# 1
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Is there a way to see how a campaign does with review extensions and without it during a time period?

1 Expert replyverified_user
Marked as Best Answer.
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Accepted by Mini-CM (Community Manager)
December 2015

Re: Review Extension vs No Review Extension Comparison

Top Contributor
# 2
Top Contributor

Hi @Dean H
Well... If we are talking about setting a  pure statistical test - this would be hard to set.

AdWords experiments  tool does not have the option to test ad extensions. So you'll have to set 2 separate campaigns for that - and those will eventually compete with each other, and you'll have to get enough impressions to compare between the two, assuming that preferences of the two will be about the same. So, I would say: no simple way.
Alternatively; you  can see your extensions performances under the ad extensions tab, but this not a statistical hypothesis test

Read more:

https://support.google.com/adwords/answer/2454049?hl=en

 

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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