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Regional Targeting

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# 1
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For a Manufacturing products, industrial equipments, pls let us know how users search in Arabic countries I.e. In Egypt-do users/people search in Arabic language or English for industria products. 

Any search query language report?

Please help!

2 Expert replyverified_user

Re: Regional Targeting

Rising Star
# 2
Rising Star
Hi Galaxy S,

Have you tried using Keyword Planner to generate keyword ideas for arabic speaking regions? Try using both arabic AND english in your searches and look at the number of monthly impressions to get an idea of whether you want to include english keywords as well.

I hope this answered your question.
Joshua, Rising Star
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Re: Regional Targeting

[ Edited ]
Rising Star
# 3
Rising Star


There are 2 scenario for this:


Targeting English speaking users who live in Arabic countries
You must have your keywords, adscopies, and landing page(website) in English.


Targeting Arabic speaking users in Arabic Countries
For this, you must have everything (including keywords, adcopies and landing page) in Arabic language.

I recommend to create 2 separate campaigns targeting both English and Arabic speaking users within those separate campaigns and analyse the results.


Archit, AdWords Rising Star, Community Profile
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