Re-organising Adwords campaign
The adwords campaign was managed by someone else and the campaign is bulky and difficult to manage, Therefore i was wondering if i can create a complete new account. This account has been running for about a year now. Will this be effective? Will i be losing the recognition of my campaign from google?
Re: Re-organising Adwords campaign
Hi Dilhara, I wouldn't normally recommend creating a new Account merely because the current structure is poor. Even poorly structured Accounts will have some nuggets of data in there to refer to and it'll be a lot easier to reference previous performance if it's still within the same Account.
I'd usually just label and Pause all the existing Campaigns and create my own new structure.