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Quality Score On GDN

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# 1
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Hi All,


Going to do my Google Fundamental exam and wanted to ask if you know which answer is correct as I am not sure;


  1. Your campaign is opted to show ads on the GDN, and your ads have a lower CTR than your existing search ads. How will this impact the quality score of your search campaign?
  • Your quality score will be adjusted to reflect the average CTR of both your search and display network campaign performance.
  • Your ad performance on the display network does not affect your rank for search ads, so a lower CTR on the display network doesn’t affect the quality score of your ads for search.
  • Your daily budget will be adjusted to account for a drop in CTR, and an increase in the CPCs needed to maintain the existing  ad rank of your search campaign.
  • None of these options are correct.



Mr V

1 Expert replyverified_user

Re: Quality Score On GDN

Top Contributor
# 2
Top Contributor

Hi Mr V, sorry, we have a policy of not answering any exam questions on the Community.


Best of luck with the exam, I'm sure you'll be fine.



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Re: Quality Score On GDN

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# 3
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Thanks for the update.