AdWords
2.4K members online now
2.4K members online now
Improve your AdWords performance and boost your ROI, CTR, and Quality Score
Guide Me
star_border
Reply

Product listing campaign for Pizza Delivery Business??

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello,

 

I am not sure whether this is a good idea or not, because I have never seen product listing for pizza. But I want to give it a try.

Can someone suggest me about this? Will my data feeds be approved by merchant center for this product category?

 

Thank you

 

 

 

3 Expert replyverified_user

Re: Product listing campaign for Pizza Delivery Business??

Participant ✭ ☆ ☆
# 2
Participant ✭ ☆ ☆
Hi,

Yes, its a good its idea to start first.. You won't know if other advertisers follow up with you.

So go ahead and start submitting your products to merchant center and start your products listing ads,

Re: Product listing campaign for Pizza Delivery Business??

Top Contributor
# 3
Top Contributor

Hello Rohit,

 

Before you think about PLAs for pizza category, I would advice you to go through the Google's Shopping Policies and understand what are the required attributes for your product feeds and see if that makes sense to start with PLAs for pizza.

 

https://support.google.com/merchants/bin/answer.py?hl=en&answer=188484

 

I would also encourage you to read the product attribute requirements which are mandatory and depends upon from country to country when you start with Product feeds: https://support.google.com/merchants/bin/answer.py?hl=en&answer=1344057#US

 

Hope that helps!

Pankaj

Re: Product listing campaign for Pizza Delivery Business??

Top Contributor
# 4
Top Contributor

Hi,

 

Just for some other ideas, beyond PLA's - we did a hypothetical optimization about Pizza delivery - maybe you can find some good ideas here:  https://www.en.adwords-community.com/t5/Improve-results/Increase-AdWords-Conversions-Location-Target...

 

-Tom

Tommy Sands, AdWords Top Contributor | Community Profile | Twitter | Philly Marketing Labs
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer.’

Re: Product listing campaign for Pizza Delivery Business??

Re: Product listing campaign for Pizza Delivery Business??

Visitor ✭ ✭ ✭
# 6
Visitor ✭ ✭ ✭

very nice