Problem Related to Conversion ?
Re: Problem Related to Conversion ?
1. In adwords the conversion cookie is 30 days by defauly and now you can customize it up to 90 days. If i click on your ad today and your cookie is set for 30 days. If i come back to your website as direct visitor within 30 days adwords will give attribution to the adwords click which lead to the visit.
2. In Google analytics __utmz cookie which stores your visit source for 180 days will give attribution to adwords as well if purchase is made within 180 days. Because analytics gives attribution to last non direct source.
Hope this helps