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Poor/Ambiguous Automatic Placement Listing

[ Edited ]
Explorer ✭ ✭ ☆
# 1
Explorer ✭ ✭ ☆

Hi all,

 

I'd like to start a Poor/Ambiguous Automatic Placement Listing that Everyone can contribute to so that we can All start excluding some of the Poor/Ambiguous/Bad/Garbage Automatic Placements Without Incurring a cost/click.

I just want to make sure that it's not a Violation of the Terms of Use or anything before I/we start posting.

I realize that each person will have to make a determination on whether to exclude the Automatic Placement but some of these are just plain Garbage.

Could a Google Rep or someone of Authority please let me know if it's ok to procede and not a violation of any sort??

Thanks In Advance

RPquest

 

 

3 Expert replyverified_user

Re: Bad/Garbage Automatic Placement Listing

Top Contributor
# 2
Top Contributor
I'm not a Google rep, but I do think this is a good idea. As you say, there would have to be a general consensus on what is and isn't 'garbage', but I think for Google it can only benefit if users of the program aren't wasting money with ads on bad sites and equally, Google may not want their ads seen from a brand perception point of view on low quality sites (debatable).

However - I don't expect Google reps to endorse this because I doubt they will publically want to be seen 'slandering' or naming and shaming low quality sites on an easily-accessible forum.

I guess we will wait and see!
Jack Porter-Smith
Jack's G+

Re: Bad/Garbage Automatic Placement Listing

Top Contributor
# 3
Top Contributor

Hello;

Have you added keywords to work together with auto placements, to narrow impressions to relevent sites, by using contextual targeting? (i.e matching content to keywords).

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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Re: Bad/Garbage Automatic Placement Listing

Explorer ✭ ✭ ☆
# 4
Explorer ✭ ✭ ☆

Hi Moshe TLV,

 

Yes, I have keywords (and negative keywords) that I review, edit, modify when needed.  It just appears that the quality of most of the sites (along with very obscure/vauge relevancy) leave alot to be desired.

Unfortunately, most of the time Google doesn't like to reveal automatic placement information until it's too late (click costing $$).

  Also, the lack of review of these sites leads me to believe that nearly ANY site will be accepted into the automatic placement program by Google.  I've had multiple issues with some of the automatic placements being hijacked urls, foreign sites, porn etc reguardless of my settings and exclusions.  I end up having to contact Google to let them know of the hijacked sites etc and I do end up receiving credit but it's ONLY because I contacted them, not something that they caught and corrected.

 

Thanks for any thoughts/suggestions,

RPquest

Re: Bad/Garbage Automatic Placement Listing

Top Contributor
# 5
Top Contributor

Hi RPquest;

I agree; This is the reason I don't like auto-placements;.... I prefer topics or audiences over auto placements or managed placements...

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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Re: Bad/Garbage Automatic Placement Listing

Explorer ✭ ✭ ☆
# 6
Explorer ✭ ✭ ☆

I'm bringing this thread back to life as I have not received ANY response to my request to list Automatic Placements that have little if any value to most advertisers and have appeared in my Automatic Placement Listing (sometimes as a cost of a click or more).

I can only imagine that it would be of Great Benefit to anyone using Automatic Placements if I/we can share these ambiguous Automatic Placements.

 

So I Again request, Could a Google Rep (Eric?) or someone of Authority please let me know if it's ok to procede and not a violation of any sort??

 

Thanks Again,

RPquest

Re: Bad/Garbage Automatic Placement Listing

Top Contributor
# 7
Top Contributor

Hi RPquest;...welcome back;

There are sites which are considered to be lesser in "added value" for users.. You could report them using the comment / reporting form.

 

http://support.google.com/adwords/answer/176378?hl=en

 

What violation are you worried about?

 

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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Re: Bad/Garbage Automatic Placement Listing

Explorer ✭ ✭ ✭
# 8
Explorer ✭ ✭ ✭

I think what he aims to do is generate a list of negative placements that can be added to any content network campaign prior to it going live, much like you have a list of go to negatve keywords.

 

The main issue is whether Google will have a problem with this as it could affect the placement's Adsense earnings and would probblay be unfair to said website(s).

Ryan.

Re: Bad/Garbage Automatic Placement Listing

Top Contributor
# 9
Top Contributor

Ohhh...I doubt that Google  would agree...

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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Re: Bad/Garbage Automatic Placement Listing

Follower ✭ ☆ ☆
# 10
Follower ✭ ☆ ☆

I would start by negativating all the games category. I think is a good start. 

 

Since you can negative placements, user lists and categorys, that´s where I always start. This category is usually a big spender with no return.