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Please help with AdWords

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# 1
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I have been really working hard to get my ad in the top three on google search, how can i do so?

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Accepted by Eric (Google Employee)
September 2015

Re: please help

Top Contributor Alumni
# 2
Top Contributor Alumni

You either need a higher CPC, a higher QS (CTR is the biggest factor) or both.  See:

 

http://support.google.com/adwords/bin/answer.py?hl=en&answer=1722087

Marked as Best Answer.
Solution
Accepted by Eric (Google Employee)
September 2015

Re: please help

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# 3
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Are you in fourth position? if so are you assuming a higher amount of traffic and clicks by being higher on the page? If you hit one or two you may want to test if it is the expense with a test based on position.