Phone Extensions Vs. Call Metrics
I'm still trying to wrap my head around the complexities of Phone Extensions and Call Metrics. Am I correct in my over simplified assumptions that:
A) Phone Extensions are only eligible to show for mobile devices.
B) Call Metrics require a Google Voice phone number.
This popular discussion was copied from the former Help Forum.
User Pankaj replied:
Re: Phone Extensions Vs. Call Metrics
Mini - You are mostly correct.
Call Metrics do require a Google number. That part was correct.
However, Phone extensions can be displayed on more than just mobile. With the adoption of Skype, many people can actually call from their computers if you have a phone number in your ad. You have to opt into using Google's forwarding number, which costs typically $1 USD per call. *If you want to use your personal business phone number rather than Google's, you will be restircted to showing on mobile smart phones only.
Here are two helpful resources from Google: