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Optimize Setting

[ Edited ]
Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

If I use the "optimize" option in ad rotaion setting in AdWords will it automatically show the better performing ads more often?

2 Expert replyverified_user
1 ACCEPTED SOLUTION

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Marked as Best Answer.
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Accepted by topic author mnkelly
September 2015

Re: Optimize Setting

Top Contributor
# 2
Top Contributor

Hi mnkelly;l

Simple and short : YES

Read more on "Ad rotation optimizing":

http://support.google.com/adwords/bin/answer.py?hl=en&answer=112876

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author mnkelly
September 2015

Re: Optimize Setting

Top Contributor
# 2
Top Contributor

Hi mnkelly;l

Simple and short : YES

Read more on "Ad rotation optimizing":

http://support.google.com/adwords/bin/answer.py?hl=en&answer=112876

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

Re: Optimize Setting

Top Contributor
# 3
Top Contributor

Hi Mnkelly,

 

I assume you're new and not tracking conversions. The answer is postitive. If you select the Optimize for clicks option under ad rotation, Google will automatically show ads expected to provide more clicks, more often. I mean the better performing ad, in terms of CTR (click-thru-rate).

 

Best,

Lakatos

Re: Optimize Setting

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

Great! I never saw the in the help center. Thanks for pointing that out!