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Negative keyword match type

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Is it possible to add a negative keyword for a particular keyword?

Considering the case that

I want my search ads to display for "migrating oracle(plsqlor mysql ) databases to MS SQL". but I don't want to display my ads for "migrating oracle databases to mysql".

 

 

1 Expert replyverified_user

Negative keyword match type

Top Contributor
# 2
Top Contributor

Hi Sushil,

 

You can add the "migrating oracle databases to mysql" as negative exact match in the AdGroup.

 

--Rakesh Kumar, AdWords Top Contributor , Twitter | Linkedin | Community Profile
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