Need Help getting conversions
Hey you guys. So I run an moving business based in Pa. And I have been advertising on an off with Adwords. I have noticed some success. But I really want to know what key advanced techniques I can use to really see a good Return On Investment. Iam willing to pay any price for my bids. So please let me know some ideas. Like what strategy is probably best and more.
Re: Need Help getting conversions
Based on the above and the assumption that you would not like to assign too much time to managing AdWords instead running your moving business, I'd advise you to opt in for the *Target ROAS automated bidding strategy*. With Target ROAS, AdWords automatically sets bids to help get as much conversion value as possible at the target return on ad spend (ROAS) you set. Some conversions may have a higher or lower return than your target, however.
To get there, you first need to set your conversion value. You can do it by hitting Conversions under the upper Tools tab, clicking on the right conversion name and clicking on Edit settings on the next page. When done, you need to find Bid strategy on the campaign settings page, and change the current option to Target ROAS.