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My keywords are not paired up to right ads,

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

lip injections triggers ad in Botox campaign and Botox keyword does no trigger any ads?

2 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by KathleenG (Community Manager)
September 2015

Re: My keywords are not paired up to right ads,

Top Contributor
# 5
Top Contributor

Hello,

 

To follow with Rakesh above, I would also like to add here that this particular term (i.e. Botox) comes under the prescription drug and Google monitors it and the use of this term in your text ad, landing page or your keywords might vary depending upon which country you are advertising. So the point is that you should be doing the keyword diagnosis as Rakesh said above and that would give you more clarity on whether this keyword is actually eligible to trigger an ad or not.

 

You might find this Policy helpful for more insights:-https://support.google.com/adwordspolicy/answer/176031

 

Here's the list of prescription drugs which AdWords monitors:- https://support.google.com/adwordspolicy/answer/2430794

 

Pankaj

View solution in original post

Re: My keywords are not paired up to right ads,

Explorer ✭ ✭ ✭
# 2
Explorer ✭ ✭ ✭
Hi Roxana,

Welcome to adwords community,

You can check "Search Term report". to see it go to campaigns -> Keywords-> Details -> search terms report. There you will identify high-performing keywords with the best clickthrough and conversion rates.

Thanks,
Kaushik

Re: My keywords are not paired up to right ads,

Explorer ✭ ✭ ☆
# 3
Explorer ✭ ✭ ☆
Hey Roxana,

Welcome to the community,

I think you have not created the correct account structure.

Ideally your keyword or ads related to different services should be paired in a different ad group or in a different campaign.

This will ensure that your correct ad copy trigger for correct keywords.

Please refer this link for more info: https://support.google.com/adwords/answer/2375470?hl=en

Regards,
Rupesh Chhabra

Re: My keywords are not paired up to right ads,

Top Contributor
# 4
Top Contributor
Hi Roxana,

In addition what above have said,
If lip injection triggers your ads from Botox campaigns, then add "lip injection" keywords as negative in your Botox Campaigns.

Regarding this "Botox keywords does not triggers any ads", mouse over on the balloon on the corresponding keywords, and check what is the status of the keywords. You can also run the keywords diagnosis tools to examine the keywords, why it is not showing any ads.

Please go through the below link for more info:-
https://support.google.com/adwords/troubleshooter/1711301?hl=en
https://support.google.com/adwords/answer/2453974?hl=en
--Rakesh Kumar, AdWords Top Contributor , Twitter | Linkedin | Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’
Marked as Best Answer.
Solution
Accepted by KathleenG (Community Manager)
September 2015

Re: My keywords are not paired up to right ads,

Top Contributor
# 5
Top Contributor

Hello,

 

To follow with Rakesh above, I would also like to add here that this particular term (i.e. Botox) comes under the prescription drug and Google monitors it and the use of this term in your text ad, landing page or your keywords might vary depending upon which country you are advertising. So the point is that you should be doing the keyword diagnosis as Rakesh said above and that would give you more clarity on whether this keyword is actually eligible to trigger an ad or not.

 

You might find this Policy helpful for more insights:-https://support.google.com/adwordspolicy/answer/176031

 

Here's the list of prescription drugs which AdWords monitors:- https://support.google.com/adwordspolicy/answer/2430794

 

Pankaj

Re: My keywords are not paired up to right ads,

Top Contributor
# 6
Top Contributor
Thanks Pankaj for updating us.
--Rakesh Kumar, AdWords Top Contributor , Twitter | Linkedin | Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’