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Locations

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# 1
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I want to target globally. What do i enter under Locations?

 

1 Expert replyverified_user
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Accepted by MosheTLV (Top Contributor)
March 2017

Locations

Rising Star
# 2
Rising Star

Leave it blank.

 

However that wouldn't be advised. 

 

Say you bid one dollar, and the minimum bid to appear in the USA is four dollars. All your ads could showing in Kazakhstan or wherever.

 

I suggest that you think hard about the countries where you are most likely to achieve success, and give each country their own campaign. It is easy to copy campaigns using AdWords Editor.

 

That way things like minimum bids, time of day performance and conversions can be observed and addressed at a country level.