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Language Targeting (Canada)

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# 1
Follower ✭ ☆ ☆

An official language in Canada English and French

I targeting just English language (Ontario)

How to deal with language targeting in country's like Canada

1 Expert replyverified_user

Re: Language Targeting (Canada)

Collaborator ✭ ✭ ✭
# 2
Collaborator ✭ ✭ ✭

Hello,

 

This an interesting topic. Normaly you should create a separate campaign for the French language with french Ads. You can take a look at what this person is sharing about his Canadian campaigns in both languages, it could give you some useful ideas :

 

https://www.en.adwords-community.com/t5/Improve-results/campaign-performance-in-Canada/m-p/259477/hi...

Re: Language Targeting (Canada)

Top Contributor
# 3
Top Contributor
I would set two campaigns but in the language setting, I recommend to check both French and English. By that you target users who are also fluent in French but using EN UI on their browser, and vice versa.
Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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