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Keyword Level Destination URL

Follower ✭ ✭ ☆
# 1
Follower ✭ ✭ ☆

Hello All,

 

I am little confused about the keyword level destination URL. I am using mobile specific landing page for mobile devices. If I add keyword level destination URLs, will they overwrite the ad destination URL for mobile devices also?

 

Thanks,

Karim SK.

1 Expert replyverified_user
Marked as Best Answer.
Solution
Accepted by topic author karimulla S
September 2015

Re: Keyword Level Destination URL

Participant ✭ ✭ ✭
# 2
Participant ✭ ✭ ✭
Hi Karimulla S,

Yes they will. The 'theme' with settings in AdWords is the most granular setting take preference. So if a keyword has a destination URL and is triggered it will be sent to that URL and ignore Ad URL.

Hope this helps

Re: Keyword Level Destination URL

Follower ✭ ✭ ☆
# 3
Follower ✭ ✭ ☆
Hi Clynton,

Thanks for clarifying my doubt. Its definitely helps me to make decision.

Thanks,
Karim SK.

Re: Keyword Level Destination URL

Participant ✭ ✭ ✭
# 4
Participant ✭ ✭ ✭
Glad I could help

Re: Keyword Level Destination URL

Top Contributor
# 5
Top Contributor
Hi karimulla S,

You can use the {ifmobile} in your destination URL to direct mobile users to a different page. Hope this helps.

Best of Luck,

Pete
petebardo -- Deadhead doing AdWords

Re: Keyword Level Destination URL

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# 6
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Hello Petebardo,

This is the solution I am looking for. Can you please update the URL syntax here?

For Eg: my keyword destination URL is abc.com and my mobile destination URL is m.abc.com.
Then what URL I need to add at keyword level with the above{ifmobile} function?

Thanks,
Karim SK.
Marked as Best Answer.
Solution
Accepted by topic author karimulla S
September 2015

Re: Keyword Level Destination URL

Top Contributor
# 7
Top Contributor
Hi karimulla,

That makes it pretty simple:

{ifmobile:m.}abc.com

or, if you have a www:
{ifmobile:m}{ifnotmobile:www}.abc.com

Best of Luck!

Pete

petebardo -- Deadhead doing AdWords

Re: Keyword Level Destination URL

Follower ✭ ✭ ☆
# 8
Follower ✭ ✭ ☆
Hello Pete,

Thanks for the syntax and it working pretty good. Also, I run through Google blogspot and found the below URL -

{ifmobile:m.abc.com/xyz}{ifnotmobile:abc.com/xyz}

This worked well and added in my campaigns at keyword level.

Thanks,
Karim SK.

Re: Keyword Level Destination URL

Top Contributor
# 9
Top Contributor
Hi Karim,

You can do it either way. It's essentially the same thing.

Glad it worked out for you.

Pete
petebardo -- Deadhead doing AdWords