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Is all match type keywords work differently...?

Follower ✭ ✭ ☆
# 1
Follower ✭ ✭ ☆

Hi all,

 

 

I find out some negative keywords for my adwords campaign but can i use it with different match.

 

Is all match type keywords work differently...?

 

[free]   how it work...?

"free"   how it work...?

free      how it work...?

 

 

 

Thanks

Ramesh

 

 

 

1 Expert replyverified_user
1 ACCEPTED SOLUTION

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Solution
Accepted by topic author Ramesh Bhatt
September 2015

Re: Is all match type keywords work differently...?

Top Contributor
# 3
Top Contributor

Hello;

There is a good article that covers the topic and explains  it all;

Negative Keywords: As Important as Positive Keywords

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

View solution in original post

Re: Is all match type keywords work differently...?

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# 2
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For the negative keywords I would recommend phrase matches . Try to use the broad modified match instead of simple broad , this means using

 

+word1 +word2

 

instead of

 

word1 word2

 

as a keyword

 

However these are some examples on how match types work with normal keywords

 

https://support.google.com/adwords/answer/2497836?hl=en

Marked as Best Answer.
Solution
Accepted by topic author Ramesh Bhatt
September 2015

Re: Is all match type keywords work differently...?

Top Contributor
# 3
Top Contributor

Hello;

There is a good article that covers the topic and explains  it all;

Negative Keywords: As Important as Positive Keywords

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

Re: Is all match type keywords work differently...?

Participant ✭ ☆ ☆
# 4
Participant ✭ ☆ ☆

 

negative keywords.png

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