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Irrelevant Traffic Sources for Display Network

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Dear,

 

I have noticed that some traffict sources for my display network campaign are from Russia or Czech Republic for example (.ru .cz websites), but I have declared to display my ads only in Greece location.

 

Any ideas please?

 

 

Best Regards,

 

Christos

3 Expert replyverified_user
Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: Irrelevant Traffic Sources for Display Network

[ Edited ]
Top Contributor
# 2
Top Contributor

Hi Cristos,

 

Your ads can appear on any website within your targeted area. So your ads may be appearing on .ru and .cz websites with in Greeace.

 

If you find traffic from any website is irrelavant, you can add it in your placement excluded list.

 

http://support.google.com/adwords/answer/2454012?hl=en

 

Hope this helps,

 

Deepak

Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: Irrelevant Traffic Sources for Display Network

Top Contributor
# 3
Top Contributor

Hi Christos,

 

In addition to what Deepak said above, I would like to add about Advanced Location options where if you want you can choose some advanced options in terms of targeting like:

 

target.jpg

 

Similarly if you have excluded some locations, you can apply advanced settings in terms of them as well.

 

Read more about advanced location settings in this reference:

 

https://support.google.com/adwords/answer/1722038?hl=en

 

My thoughts!

Pankaj

Re: Irrelevant Traffic Sources for Display Network

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

Thank you both for your suggestions, both of them are quite useful. For the reason that I have an e-shop that is intended for people who live in specific country "People in my targeted location" seems really useful. But also the exclude list for some unexpected trafic sources.

 

Best Regards,

 

Christos

Re: Irrelevant Traffic Sources for Display Network

Top Contributor
# 5
Top Contributor

Hi Christos,

 

Geo-targeting is based on the suer's location, not the web site, even for the display network. So, if people located in Greece are visiting a .ru, your ad could show to them.

 

Best of Luck!

 

Pete

 

petebardo -- Deadhead doing AdWords