AdWords
4.7K members online now
4.7K members online now
Improve your AdWords performance and boost your ROI, CTR, and Quality Score
Guide Me
star_border
Reply

Industry Specific Metrics?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Does anyone know of a good site to find benchmarks / averages for specific industries when it comes to PPC campagin results and ROI? SaaS is of particular interest to me. Thanks!

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by Zee (Community Manager)
September 2015

Re: Industry Specific Metrics?

Google Employee
# 6
Google Employee

Hi there!

 

We do not have specific industry statistics since those metrics are constantly changing and can vary by region to region.  With that said, I would take a look at Google Insights for Search : http://www.google.com/insights/search/.  That will be your best resource for this type of question.  You may also want to just try doing a simple Google search for some of these stats.  External blogs and third party blogs may also have valuable two cents to add.

 

All best,

MoMo

The Google AdWords Team

View solution in original post

Re: Industry Specific Metrics?

Zee Community Manager
Community Manager
# 2
Zee Community Manager
Community Manager
Hi Strazberry,

This forum is related to AdWords, so it might take some time to get a reply to your question.

Thanks,
Zee
G+

Re: Industry Specific Metrics?

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

Well then do you have recommendations on forums or sites where I could post the question? I assumed there would be some people in here that were experienced in AdWords campaigns and could direct me to some metrics.

Re: Industry Specific Metrics?

Community Manager
# 4
Community Manager

Reaching out to find help for you Strazberry.

 

You should hear an update soon,

Mini

Re: Industry Specific Metrics?

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭

Awesome, Thank You!

Marked as Best Answer.
Solution
Accepted by Zee (Community Manager)
September 2015

Re: Industry Specific Metrics?

Google Employee
# 6
Google Employee

Hi there!

 

We do not have specific industry statistics since those metrics are constantly changing and can vary by region to region.  With that said, I would take a look at Google Insights for Search : http://www.google.com/insights/search/.  That will be your best resource for this type of question.  You may also want to just try doing a simple Google search for some of these stats.  External blogs and third party blogs may also have valuable two cents to add.

 

All best,

MoMo

The Google AdWords Team

Re: Industry Specific Metrics?

Zee Community Manager
Community Manager
# 7
Zee Community Manager
Community Manager
Thank you, MoMo for trying.

@Strazberry: I'd suggest to ask your question on other forums.

Thanks,
Zee
G+