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Improving Low Quality Score

Visitor ✭ ✭ ✭
# 2
Visitor ✭ ✭ ✭

Hey , one of my biggest keywords (position 2.6) has a low Quality Score of 5. I worked on improving the Landing Page Experience and optimized ads, but it looks like nothing helps. Do you have an idea or any tactics of improving the Quality Score?

1 Expert replyverified_user

Improving Low Quality Score (5)

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hey , one of my biggest keywords (position 2.6) has a low Quality Score of 5. I worked on improving the Landing Page Experience and optimized ads, but it looks like nothing helps. Do you have an idea or any tactics of improving the Quality Score?

Improving Low Quality Score

Rising Star
# 3
Rising Star

Hi Maayan,

 

Great question!

 

Which components of your keyword's Quality Score are Average or Below Average? You can easily identify this using the handy new columns AdWords released (instructions here: https://support.google.com/adwords/answer/2454010).

 

Keep in mind that changes you make won't necessarily have an immediate impact on your Quality Score. They may improve it over time, but it will take some time.

 

Best,

 

John