I own a small trade school in Denver
Re: I own a small trade school in Denver
Just make use of the Location Targeting feature under the Settings tab. Start your reading on the help page linked-to below.
*** Location targeting
You can actually target any city or metro in the US, individually or lumped together. I'd suggest you create a separate campaign for each city or metro that you want to attack so that you have separate budget control over each of them.