I'm given the option to schedule my ads, why schedule when I can run them all day long?[ Edited ]
I'm given the option to schedule my ads, why schedule when I can run them all day long?
Scheduling you adverts can be useful if you have a small budget that could run out quickly.
You can also schedule them so that your adverts are only showing at peak times when your customers are searching, for example, if you have an English version and American version of your product, you might schedule English ads to run through the day when English people are awake and Americans are asleep and then schedule American ads to run through the night when Americans are awake and English people are asleep.