I cant seem to add demographic targeting?
I click display network- --> "+ targeting" but but don't get any age related options for targeting as per Google adwords instructions here https://support.google.com/adwords/answer/2601123#ts=2839607,2839756
Re: I cant seem to add demographic targeting?
Which campaign type are you using?
If your campaign type is - 'Search Network with Display Select- All features' - Interest category, gender, age, parental status, and topic targeting will not be available.
You need to create a 'Display Network only' campaign to get all targeting features.