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I am experiencing dramatic drop on number of conversions

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# 1
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For a month or so, the pattern goes something between 4% and 6%. Yesterday for example, 4.12%  and today 0. What could be a reason? 

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Accepted by topic author Veronicca P
September 2015

Re: I am experiencing dramatic drop on number of conversions

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# 2
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Hi @Veronicca P,

 

Welcome to AdWords Community.

 

There can be several reasons for drop in conversions. 

 

Here are a few reasons for sudden drop in conversions. Going though it should help you figure out the reason. If it doesn't, do come back here and post your further questions.

 

Thanks
Ratan Jha

 


About Me: Community Profile | Ratan Jha INC. | Splashsys Webtech
If this or any other post solved your question, do not hesitate to accept it as the solution.

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Veronicca P
September 2015

Re: I am experiencing dramatic drop on number of conversions

Top Contributor
# 2
Top Contributor

Hi @Veronicca P,

 

Welcome to AdWords Community.

 

There can be several reasons for drop in conversions. 

 

Here are a few reasons for sudden drop in conversions. Going though it should help you figure out the reason. If it doesn't, do come back here and post your further questions.

 

Thanks
Ratan Jha

 


About Me: Community Profile | Ratan Jha INC. | Splashsys Webtech
If this or any other post solved your question, do not hesitate to accept it as the solution.

Re: I am experiencing dramatic drop on number of conversions

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# 3
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Thank you for the engagement in my issue, but apparently it was just a temporary technical issue that resolved itself. Maybe it was my network or browser that was failing. Smiley Happy

Re: I am experiencing dramatic drop on number of conversions

Top Contributor
# 4
Top Contributor
Hi Veronicca P,

Depending on how you track your conversion, it can take some time for all the data to be posted to your AdWords account. For example, if you are importing conversions from Analytics, the data can be delayed up to 24 hours.

For good analysis of your campaign performance, always check yesterday's results.

Best of Luck!

Pete
petebardo -- Deadhead doing AdWords