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Huge drop in impressions with the ad position getting worse on Search Network

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Anyone experienced a huge drop in impressions with the ad position getting worse on Search Network since September 9?
I noticed most of my AdWords campaigns are having this issue...but have no idea what's going on.

Re: Huge drop in impressions with the ad position getting worse on Search Network

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆
Hi Rent,

You'll need to provide a few more details before anyone can help you on this:

1. The geographic locations that you are targeting with your campaigns
2. The industry you operate in
3. The changes you've made to the account in the recent past

Please share the info above as your trend might be specific to your geo location / industry or could be down to any recent changes as well.

Regards,
Nikhil

Re: Huge drop in impressions with the ad position getting worse on Search Network

Explorer ✭ ☆ ☆
# 3
Explorer ✭ ☆ ☆
HI Rent,

Adwords are giving more preference to ETA ads now , this might be reason that you see drop in impressions.

Check for search partner report and see if you are seeing loosing of impressions from there.

Regards,
Manish

Huge drop in impressions with the ad position getting worse on Search Network

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

Hi Rent,

 

We saw a drop right around 9/9 too. Did you figure out what it was?

 

Andy

 

Huge drop in impressions with the ad position getting worse on Search Network

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭

Hello Andy,

 

I still can't figure out what is going on, but I assume that it might be due to the algorithm change of Adwords, probably related to the calculation of Quality Score. 

 

 

 

Did you find out what really causes your drop after 9/9?

I would be appreciated if you could let me know.