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How to understand adwords quality score in my account?

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# 1
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How to understand Adwords quality score in my  adwords account?

1 Expert replyverified_user
Marked as Best Answer.
Solution
Accepted by topic author Mir Tajmul H
September 2015

Re: How to understand adwords quality score in my account?

Top Contributor
# 2
Top Contributor
QS is essentially a score Google gives your keywords as a measure of relevance... the more relevant your keywords, ads and landing page is to what people are actually looking for when they search on a specific term the higher your QS will be.

Work on providing your visitors with exactly what they are looking for, and don't try to attract them with anything that is not exactly that, and the QS will take care of itself.

Re: How to understand adwords quality score in my account?

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# 3
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Marked as Best Answer.
Solution
Accepted by topic author Mir Tajmul H
September 2015

Re: How to understand adwords quality score in my account?

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# 4
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Hi Steve,
Thanks for giving good reply.My question is that how to understand my quality score in My Adwords Account ???
Marked as Best Answer.
Solution
Accepted by topic author Mir Tajmul H
September 2015

Re: How to understand adwords quality score in my account?

Top Contributor
# 5
Top Contributor

I'm not sure I understand your question.... if you are looking to see where the QS is found - then you need to go into your keywords and then click on the customize columns menu link and add the QS column under "Attributes"....

 

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Re: How to understand adwords quality score in my account?

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# 6
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Here's what you should do with keywords relating with it's quality score.

Keep: Quality Score = 3 - 10
Delete: Quality Score = 1 - 2
Marked as Best Answer.
Solution
Accepted by topic author Mir Tajmul H
September 2015

Re: How to understand adwords quality score in my account?

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# 7
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Thanks